Abhay Shukla
Kanpur, India · open to collaborate

Abhay Shukla —
building the Arush Labs brand.

Growth-minded builder driving brand, marketing and community for Arush Labs — with a backend engineering foundation in Java, Kafka and REST APIs from a JPMorgan Chase software engineering simulation.

Co-Founder & CMO, Arush Labs
View LinkedIn → See the work
Top 24
HackIITK 2026 finalist
5
JPMorgan simulation modules
AKTU
Lucknow, class of 2024+
about

Building the story behind the systems

Abhay Shukla is Co-Founder & CMO of Arush Labs, based in Kanpur, Uttar Pradesh, studying at Dr. A.P.J. Abdul Kalam Technical University (AKTU), Lucknow. He was part of the HackIITK 2026 Grand Finalist cohort and works with Vorta / BorgBase. At Arush Labs he leads brand, marketing and growth — shaping how the company shows up publicly as it builds AI-native products for the real world.

Top 24
HackIITK 2026 Grand Finalist
Java
Kafka, H2 & REST APIs — JPMorgan simulation
CMO
Leading brand & growth at Arush Labs
experience

Timeline

2026 — Present
Co-Founder & CMO
Arush Labs
Leading brand, marketing and growth strategy for Arush Labs, alongside co-founder Arush Kumar.
Nov 2025 — Jun 2026
Software Engineering Job Simulation
JPMorgan Chase & Co. · Forage
Configured a Java-based project from scratch, implemented Kafka for event-driven messaging, integrated an H2 in-memory database, and built and consumed REST API endpoints and controllers.
Current
Contributor
Vorta / BorgBase
Working with the Vorta / BorgBase project alongside co-founder Aniket Gautam's open-source work.
Apr 2026
Grand Finalist
HackIITK 2026 · C3iHub, IIT Kanpur
Part of the Top 24 Grand Finalist cohort at HackIITK 2026's live grand finale.
projects

What he's building

01

Arush Labs Brand

Shaping how Arush Labs shows up publicly — positioning, storytelling and the "building in public" approach behind every product launch.

Ongoing
02

Arush Marketplace

An AI-powered freelancing ecosystem — the flagship product of Arush Labs, backed by Abhay's go-to-market and growth strategy.

In progress
03

JPMorgan Backend Simulation

Built a Java project from scratch with Kafka event-streaming, an H2 database layer, and REST API controllers — a hands-on look at production backend engineering.

Forage · Nov 2025 – Jun 2026
04

Community & Growth

Driving community engagement and growth strategy for Arush Labs as it builds toward its MVP launch.

Ongoing
recognition

Achievements & certifications

HackIITK 2026 — Top 24 Grand Finalist
C3iHub, IIT Kanpur
Software Engineering Job Simulation
JPMorgan Chase & Co. · Forage
Co-Founder & CMO, Arush Labs
2026 – Present